Privacy policy

Last updated: September 5, 2026

1. Overview

This Privacy Policy explains how Liham Lane ("we," "us," "our") collects, uses, stores, and protects the personal data of anyone who visits this website or places an order with us. By using this website or making a purchase, you agree to the terms of this Privacy Policy. This policy is issued in accordance with the Data Privacy Act of 2012 (Republic Act No. 10173) and its Implementing Rules and Regulations.

2. Information We Collect

When you place an order or interact with our website, we may collect the following personal data:

  • Full name

  • Email address

  • Phone number

  • Shipping and billing address

  • Order details and purchase history

  • Proof of payment (such as a bank transfer reference number or screenshot, since we currently accept payment by bank transfer only)

We do not use third-party analytics or advertising tracking tools at this time. Standard analytics built into our Shopify store (such as page visits and purchase data) may be collected as part of operating the website.

3. How We Use Your Information

We use your personal data for the following purposes:

  • Order fulfillment: to process, confirm, and ship your order, including printing your name, address, and contact number on the shipping waybill.

  • Payment verification: to confirm your bank transfer and match it to your order.

  • Order updates: to inform you of your order status, such as confirmation, delays, or shipping updates. This is a necessary part of fulfilling your order and does not require separate consent.

  • Customer feedback: to reach out to you after your purchase and ask about your experience with our products or service. This helps us improve, and you may opt out of these messages at any time.

  • Marketing communications: to send you information about new product launches and behind-the-scenes updates about Liham Lane. We only send these if you have opted in through the checkbox provided at signup or checkout. You may unsubscribe at any time.

4. Legal Basis for Processing

We process your personal data based on the following legal grounds under the Data Privacy Act:

  • Consent, for marketing communications, which you provide by opting in through a clear checkbox on our website.

  • Performance of a contract, for order fulfillment, payment verification, order updates, and shipping, since this data is necessary to complete your purchase.

  • Legitimate interest, for customer feedback requests, since this relates directly to improving the service you received as a customer.

5. Sharing and Disclosure of Information

We do not sell your personal data. We only share your information with the following parties, and only to the extent necessary for them to perform their role:

  • Shopify, our e-commerce platform, which hosts our store and processes and stores order and customer data on our behalf.

  • Our shipping courier, who receives your name, shipping address, and contact number as printed on the waybill, solely for the purpose of delivering your order.

We do not currently use any third-party advertising or analytics tools that would involve sharing your data further.

6. Data Storage and Retention

All customer data is stored within Shopify's systems. We do not maintain a separate spreadsheet, file, or external storage system containing your personal data. The only instance where your personal information is used outside of Shopify is when it is printed on your shipping waybill for delivery purposes.

We retain your data for as long as necessary to fulfill the purposes described in this policy, or as required by law (such as for tax and accounting records). You may request that we delete or anonymize your data, subject to any legal retention requirements.

7. Data Security

We rely on Shopify's built-in security infrastructure, including encrypted checkout, to protect your personal data. As a small, single-operator business, access to customer data is limited to Liham Lane's founder. We take reasonable steps to keep your information secure but cannot guarantee absolute security, as no online system is completely risk-free.

8. Your Rights as a Data Subject

Under the Data Privacy Act of 2012, you have the right to:

  • Be informed that your personal data is being collected and processed.

  • Access the personal data we hold about you.

  • Correct any inaccurate or outdated personal data.

  • Object to the processing of your personal data, including withdrawing consent for marketing communications at any time.

  • Request the erasure or blocking of your personal data, subject to legal retention requirements.

  • Data portability, where applicable.

  • File a complaint with the National Privacy Commission (NPC) if you believe your data privacy rights have been violated.

  • Claim damages for any harm caused by an unlawful processing of your personal data.

To exercise any of these rights, contact us using the details in Section 13.

9. Cookies

Our website uses standard cookies provided through Shopify to support core site functions, such as keeping items in your cart and processing checkout. We do not currently use third-party advertising or tracking cookies (such as Meta Pixel or Google Analytics).

10. Children's Privacy

This website is not intended for individuals under 18 years of age, the age of majority in the Philippines. We do not knowingly collect personal data from minors. If we become aware that we have inadvertently collected data from a minor, we will take steps to delete it.

11. Data Breach Notification

In the event of a data breach involving your personal data, we will notify the National Privacy Commission and affected customers in accordance with the Data Privacy Act, generally within 72 hours of discovering the breach, along with steps taken to address it.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Changes take effect once posted on this page. Continued use of the website after changes are posted means you accept the revised policy.

13. Contact Us

For questions about this Privacy Policy, to exercise your data privacy rights, or to raise a concern about how your data is handled, contact us at:

support@lihamlane.com
Liham Lane Calamba City, Laguna, Philippines

As a solo-operated business, the founder of Liham Lane serves as the primary point of contact for all data privacy concerns.